Persil has taken a big step toward improving the environmental performance of its washing products with the Cleaner Planet Plan. Now, Persil delivers amazing results while treading lighter on our planet. This means you don’t have to compromise on cleaning performance to be environmentally friendly.
The Cleaner Planet Plan focuses on four key environmental areas including reducing greenhouse gas emissions, saving water, expending less energy and decreasing packaging waste. Taking into account the entire lifecycle of Persil’s laundry range – from ingredient make-up, product sourcing, manufacture, packaging and delivery, through to consumer use and disposal – the Cleaner Planet Plan aims to halve the environmental impact of doing laundry in New Zealand by 2020.
Find out more about what Persil has done, and is planning on doing to reduce their impact on the environment, in these four key areas: