Persil has taken a big step towards reducing the environmental impact of its laundry products with their Cleaner Planet Plan. Now Persil delivers brilliant results while treading lighter on our planet, which means you don’t have to compromise on cleaning performance to be kinder to the environment.
The Cleaner Planet Plan aims to reduce the energy used for doing laundry in New Zealand by 2020. Start to improve energy efficiency at home by doing , full loads of laundry in cold water. This helps save power because most of the energy used in washing clothes is for heating the water.
Energy Saving Tip
Another way to save energy is to use appliances with a higher Energy Rating. A model such as the Fisher and Paykel FabricSmart is powered by SmartDrive technology that replaces traditional components like belts and pulleys. The FabricSmart uses about as much power as having a 100W light bulb on for an hour each wash.
Taking into account the entire lifecycle of Persil’s laundry range – from raw materials, product sourcing, manufacture, packaging and delivery, through to consumer use and disposal – the Cleaner Planet Plan aims to halve the environmental impact of doing laundry in New Zealand by 2020. In order to achieve this, the Cleaner Planet Plan is focusing on four key areas for savings, including reducing greenhouse gas emissions, saving water, expending less energy and decreasing packaging waste.
Well-known Kiwi mum and Cleaner Planet Plan advocate, Greer Robson, is encouraging everyone to get involved in taking steps to help the environment without compromising on wash performance.
For energy saving tips you can use at home, check out Greer’s blog on saving energy.
